Tuesday 16 December 2008

Coca Cola Corruption and Nazi Sponsorship

Political activist and journalist Mark Thomas travels to South America, India and the US to investigate the way in which Coca-Cola and its suppliers operate and the extent to which they uphold moral and ethical obligations. Coca-Cola is one of the most iconic brands of both the 20th and 21st centuries. Promoting itself as the drink of freedom, choice and US patriotism, the company's feel-good factor is recognised worldwide and reflected in its enormous profits. But behind this carefully crafted image exists a company accused of environmental damage, human rights violations and questionable business practices. Thomas, a long-term critic of Coca-Cola's more controversial practices, finds disturbing evidence which undermines its effervescent image as a force for good and which has prompted a global consumer backlash


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